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Pay What You Want Pricing !

Some might view such a pricing model as complete & utter madness ! In truth, we considered this as well in the early days.However, in our quest to offer quality everyday digital products at as low a price as you think is fair to both parties ,we understood immediately that PWYW had benefits both to customers & to us.One of the main drivers for adopting this type of model was simply to deliver customer empowerment & trust.What other way than asking someone what they can afford to pay, would like to pay, or what they think is fair to pay is liekly to attract such empowerment to the end user experience.And of the course the trust this implies cannot be underestimated !

So, in summry here are some of the main benefits of PWYW pricing for both customer & vendor that we have noticed since using this unique pricing model.

 

🌟 Key Benefits of PWYW Pricing!

Pay-What-You-Want (PWYW) pricing can boost customer loyalty, increase brand visibility, and attract wider audiences. It’s especially effective for digital products, creative services, and community-driven brands.

  • Customer Empowerment & Trust PWYW gives buyers control, which can foster goodwill and strengthen emotional connections with your brand.
  • Market Expansion It lowers barriers to entry, attracting customers who might not otherwise purchase, especially in creative or digital markets.
  • Positive Brand Image Offering PWYW can signal generosity and transparency, boosting reputation and loyalty.
  • Word-of-Mouth & Buzz The unconventional nature of PWYW often generates publicity and social sharing, amplifying reach.
  • Valuation Insights It provides real-world data on how customers value your product, helping refine future pricing strategies.
  • Revenue Potential Surprisingly, many customers pay more than expected when they feel aligned with the brand’s mission or community.
If you like our unique PWYW model please share this with friends and family below.We would really appreciate it !

 

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* Please note, as per our returns policy, no refunds can be issued on digital downloads and the distance selling 14 days right to cancel & receive a refund does not apply in this case.This is in accordance with distance selling regulations and our terms of service.See our refund policy for more information.